Nick Rannalli is a veteran software engineer and systems architect with over 25 years of experience designing high-performance communication and management platforms. With a B.S. in Electronic Engineering from the Southern California Institute of Technology, he brings deep technical expertise to every layer of software development—from infrastructure to user-facing tools.
Early in his career, he worked at KinetX Aerospace (2007–2011), where he was subcontracted to Boeing as a tools developer supporting the Iridium satellite constellation. There, he helped build mission-critical software for managing and visualizing telemetry data and software builds across the constellation—experience that laid the foundation for his strength in scalable systems and data processing.
As the technical co-founder behind ventures like Lead Research Group, Riip Digital, Throughput MTA, and Roor, he has architected platforms that have processed billions of communications monthly, powering enterprise-scale performance marketing. His ability to turn complex infrastructure into robust, scalable products has been instrumental in driving innovation across the ad tech and communications space.
A true builder at heart, he continues to lead engineering efforts across multiple platforms, with a relentless focus on efficiency, scale, and real-world impact.
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