AI Workflow Builder
Plura AI's no-code conversation design
Plura's Workflow Builder is a powerful no-code interface that enables teams to visually design, launch, and optimize AI voice and messaging flows — without writing a single line of code. Built for non-technical operators and enterprise teams, it transforms how customer conversations are created, executed, and adapted over time.
Unlike prompt-chaining or developer-only platforms, Plura’s builder leverages stateful AI nodes that remember every interaction. This allows conversations to adapt in real time based on past behavior, historical data, and contextual inputs — unlocking far more intelligent and personalized experiences.
Why It Matters
In traditional platforms like Vapi, workflows are built from scratch by developers and lack persistent memory. Each session starts fresh, requiring additional infrastructure to maintain state or retrieve past interactions. Plura changes that. Every node in our Workflow Builder operates with memory — meaning it can:
- Recall what the customer said earlier in the call or in previous messages
- Adjust tone, route, or decision paths based on user history
- Seamlessly pass memory across channels (e.g., voice to SMS)
- Maintain continuity across days, not just minutes
Key Benefits
- No-Code Simplicity: Drag-and-drop flow editor built for operations, sales, and support teams
- Stateful Nodes: Every decision point can read/write context from prior interactions
- Cross-Channel Logic: Blend voice, SMS, web chat, and outbound flows into a single timeline
- Real-Time Testing: Preview flows instantly in voice or text
- Reusable Templates: Start fast with vertical-specific prebuilt flows
Plura Workflow Builder vs. Developer-First Tools
Real-World Use Cases
Inbound Lead Capture
Trigger flows from inbound calls or web forms that remember each customer’s last interaction. AI agents can route based on urgency, location, or previous behavior.
Outbound Campaigns
Use the Workflow Builder to automate re-engagement sequences across calls and texts. Each message picks up where the last left off — thanks to stateful memory.
Post-Call Automation
Design workflows that trigger after missed calls or no-shows, sending follow-ups, reminders, or nudging the user to schedule again.
Voice + SMS Journeys
Build blended journeys that shift users between channels without losing the thread. Begin on a phone call, follow up via SMS, and book via webchat — all within a single, memory-driven workflow.
Smarter conversations drive real results
Get a demoPlura's Workflow Builder is not just a design tool — it's a brain. Every node, every message, every decision carries memory forward, enabling truly adaptive, high-performing voice and messaging experiences.
Whether you're building sales follow-up flows, customer service trees, or compliance-driven engagements, Plura gives you the power to do it all — fast, without code, and without compromise.
FAQs
What is an AI workflow builder?
An AI workflow builder is a drag-and-drop, no-code tool that orchestrates intelligent processes across voice, SMS, and chat. Plura’s builder uses a stateful, memory-driven design, meaning each step (node) is context-aware and retains data, adapting dynamically based on previous interactions. This enables personalized, multi-turn conversations that traditional stateless systems can’t support.
What does “stateful” mean in Plura’s platform?
"Stateful” means every node in Plura’s workflow uses a stateful database, remembering prior steps, user data, and conditions. This memory-driven approach ensures AI agents understand context, avoid repetition, and deliver more engaging experiences—unlike stateless agents that treat each interaction in isolation.
How does Plura differ from stateless competitors?
Most competing platforms are stateless—they process each interaction blindly. Plura retains context across channels and sessions, enabling more adaptive and relevant workflows. Our FCC-licensed infrastructure ensures we own the telecom stack too, offering faster, more reliable responses than middleware solutions reliant on third-party carriers.
Can Plura’s workflows handle voice, SMS, and chat at once?
Yes—Plura offers true omnichannel AI, orchestrating voice, SMS (including RCS), and web chat from a single interface. Stateful nodes remember each user's journey across channels, ensuring context persists seamlessly between calls, texts, and chats.
Do I need developers to build complex workflows?
No—Plura uses a no-code, visual flow-builder that empowers marketing, support, or operations teams. Stateful logic is abstracted behind simple configuration, so you can build adaptive, enterprise-grade workflows without writing any code.
Why is an FCC-licensed, infrastructure-native platform better?
Being an FCC-licensed carrier gives Plura direct control over telephony and messaging, reducing latency, avoiding third-party fees, and delivering better reliability. Combined with a stateful workflow engine, this creates faster, more compliant, and economically efficient communication for enterprises.
What real-world problems do stateful workflows solve?
They support multi-step engagements—like appointment reminders, missed-call follow-ups, and lead qualification—while retaining context, personalization, and data consistency. This reduces user friction and increases conversion rates compared to stateless systems that lose context mid-flow.
How quickly can I launch a context-aware AI workflow?
With Plura’s template library, visual builder, and stateful architecture, most customers launch omnichannel workflows in under a week. No backend development or telecom integration is required, as everything is built-in, compliant, and ready to deploy.
